Privacy Policy

1. Who We Are & Our Commitment

Farm Housse is a global equestrian retailer dedicated to serving dedicated riders worldwide. Our website, samshields-us.com, offers premium equestrian products, from All Purpose & Endurance Saddles and Dressage Bridles to Baselayers, Bell Boots, and the Danny & Ron’s Rescue Collection. We are committed to handling your personal information with the same care and precision we apply to crafting and curating our products.

This policy applies to all visitors and customers interacting with our site, regardless of location (excluding Asia and certain remote areas where we do not ship). Our operations are based at 908 Lodge Hill Road, Louisville, US 40223.

2. Information We Collect

To provide you with a tailored and secure service, we collect the following types of information:

• Personal Identifiers: Name, email address, shipping and billing address (including 908 Lodge Hill Road, Louisville, for returns), and phone number.
• Payment Information: When you make a purchase, our secure payment gateways (like PayPal and major card processors) collect your payment details. We do not store your full credit card information on our servers.
• Order Details: Information about the products you purchase (e.g., Custom Bits, Dressage Saddle Pads, Helmets), order history, and preferences.
• Technical & Usage Data: IP address, browser type, device information, pages visited on our site, and how you interact with our content. This is gathered through cookies and similar tracking technologies.
• Communication Data: If you contact our customer care team at [email protected], we retain correspondence to assist you effectively.

3. How We Use Your Information

Your data allows us to honor our commitment to a seamless global equestrian experience:

• To Process & Fulfill Orders: To manage your purchase of products like Saddles, Breeches, or Breastplates, handle shipping, and send order confirmations.
• To Provide Customer Service: Our fellow-equestrian care team uses your information to respond to inquiries, process returns, and offer support.
• To Improve Our Site & Products: We analyze usage trends to enhance your browsing experience and curate products that meet the needs of our global rider community.
• For Security & Fraud Prevention: To protect your transactions and our business, in line with the secure checkout experience we promise.
• For Marketing (with your consent): To send you updates about new products, offers, or collections like our Danny & Ron’s Rescue Collection. You can opt out at any time.

4. Sharing & Disclosure of Information

We treat your data with the discretion expected in the equestrian community:

• Trusted Service Providers: We share data only with partners essential to our operations, such as payment processors (PayPal, card networks), shipping carriers, and IT security services. They are contractually bound to protect your data.
• Legal Compliance: We may disclose information if required by law, to protect our rights, or to ensure the safety of our customers and business.
• Business Transfers: In the event Farm Housse undergoes a merger or sale, customer data may be transferred as part of the business assets.
• We do not sell, rent, or trade your personal data to third parties for their marketing purposes.

5. Data Storage & Security

Your financial security is our priority. We apply rigorous standards to data protection:

• Secure Storage: Personal data is stored on secure servers with limited access, located in the United States and other jurisdictions compliant with data protection standards.
• Industry-Standard Encryption: We use advanced SSL encryption (similar to the protection our Contour Saddle Pads offer your horse) to secure data transmission during checkout and browsing.
• Payment Data: As stated, we do not store your full credit card details. All payments are handled by certified, secure payment gateways.
• Data Retention: We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law.

6. Your Rights & Choices

As a valued member of our global equestrian community, you have rights regarding your data:

• Access & Correction: You can request access to the personal data we hold about you and ask for corrections if it is inaccurate.
• Deletion: You may request the deletion of your personal data, subject to certain legal obligations we must comply with.
• Marketing Opt-Out: You can unsubscribe from our marketing communications at any time by clicking the “unsubscribe” link in any email or contacting us directly.
• Cookie Controls: You can manage your cookie preferences through your browser settings (see Section 7).
• To exercise these rights, please contact us at [email protected]. We will respond to your request in a timely manner, consistent with applicable privacy laws.

7. Cookies & Tracking Technologies

Our site uses cookies and similar technologies to ensure a smooth ride through our digital stable:

• What are Cookies? Small data files placed on your device that help us remember your preferences, understand how you use our site, and improve its performance.
• How We Use Them: To keep items in your shopping cart (like that Custom Bit or Saddle Bag), analyze site traffic, and personalize your experience.
• Your Control: Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, but please note that some features of our site may not function fully as a result.
• We do not use cookies for intrusive advertising or to share your data with unauthorized third-party advertisers.

8. International Data Transfers

Farm Housse serves a global community of riders. Your data may be processed and stored in the United States or other countries where our service providers operate. We ensure that such transfers are protected by appropriate safeguards, such as standard contractual clauses, to comply with applicable data protection laws.

9. Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. The updated version will be posted on this page with a revised effective date. We encourage you to review this policy occasionally.